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The Store

The Inner-Workings of a Department Store

★ 6.2 (14 votes) | 1983 | 1h 58m
Documentary
Overview

THE STORE is a film about the main Neiman-Marcus store and corporate headquarters in Dallas. The sequences in the film include the selection, presentation, marketing, pricing, advertising and selling of a vast array of consumer products including designer clothes and furs, jewelry, perfumes, shoes, electronic products, sportswear, china and porcelain and many other goods. The internal management and organizational aspects of a large corporation are shown, i.e., sales meetings, development of marketing and advertising strategies, training, personnel practices and sales techniques.

Details
  • Status Released
  • Release Date December 14, 1983
  • Budget N/A
  • Revenue N/A
  • Production Zipporah Films

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